gender-balance and the Future of Work

Photo: Julia Shaw (Zukunft Personal Europe)

The 2018 edition of Zukunft Personal Europe has come to an end, and for the next few months, we will be bringing you an account of the many highlights the packed 3-day event had to offer to visitors. In this first article, we are focusing on the role and place of women in the future of work, digitalisation and also the other side of the coin: human resources and human potential.

According to a Deloitte study, in Europe, women make up 45% of the workforce and yet, only 11% are corporate executives. Integrating more women into both the labour market and decision-making roles contributes to enhanced innovation capacity, better corporate governance, better market opportunities and an increase in the overall business performance of companies.

During the three-days, many women entrepreneurs were represented among the fair exhibitors and a good percentage of female professionals, researchers, and founders took the floor at the Keynote stage. The presentations they delivered contributed to the overall success of the event by providing interesting content, thought-provoking, and relevant information and insight. Moreover, many discussions and presentations were about the labour-market integration of women in the context of the future of work, which is a great sign, that more and more HR professionals, employers and service providers are conscious about the benefits of equality.

What are the strategic business arguments in favour of making progress towards gender balance? How can changing the culture of the organisation attract a more diverse pool of talents? Who are some of these women influencing the future of work?

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